Identity & Branding Design

Who owns the copyrights to your logo?

Did you know the artist or graphic designer who created your logo probably owns the copyrights to it?
Logo copyrights are secured automatically when the logo is created, or “fixed in a copy for the first time.” And the designer (or “author”) immediately becomes the owner of the design.
Unless your contract specifically states that copyrights are [...]

5 Great Ways to Extend Your Brand for Free

So you just launched your new company, hired a designer to create a logo and business cards, and may even have built a website. Now what?
With the social media taking the internet by storm, you can build your brand the new-fashioned way.
Create a Facebook Page for your business. If you [...]

Posted at 7:00 pm on June 17, 2009 | leave a comment | Filed Under: branding, corporate identity, marketing | Tagged: branding, corporate identity, graphic design, graphic designer, identity design, logo, logo design, Oakland | read on

About

Melissa Shimmin is an award-winning designer who has been helping companies both big and small create, evolve and strengthen their identities, branding and marketing collateral for more than 20 years.

And yet, Melissa is more than just a designer: she takes a big picture perspective, combining strategy and copywriting with design to create stronger, more impactful branding and identity for the companies she partners with.

Based in Oakland, CA, she works with clients throughout the San Francisco Bay Area as well as across the country. Past clients have included Sonic Solutions, Level Data, MDK Motorsports, Sonic Butterfly, Loving Spoonfuls Baby Food, Mazda Technologies, and the Good Service Guide.

Visit www.melissashimmin.com to view Melissa’s portfolio.

Follow Melissa on Twitter!